International Master on Wine Tourism Transitions and Innovations

Founded by the Erasmus+ Prgramme of the European Union

International Master on Wine Tourism Transitions and Innovations

Embark on a journey of knowledge and discovery with our master's program - where student experiences speak volumes. Watch our VIDEO now!

The International Master on Wine Tourism Transitions and Innovations (WINTOUR) is the first master's degree with European academic certification in the field of wine tourism. It is a unique educational programme resulting from an established track of collaborations among three leading European universities for Higher Education training in Tourism, Oenology and related fields: Universitat Rovira i Virgili - coordinator (URV - Tarragona, Spain), Université de Bordeaux (UBx, France), and Universidade do Porto (UP, Portugal). These universities are located in highly attractive touristic areas recognised as UNESCO World Heritage Sites with a long tradition producing wines and specialty wines. Related industries and institutions give support to this training program.

Check out the section HOW TO APPLY for updates concerning our application process

Why WINTOUR?

  • Aaron Gilling

    "For me, WINTOUR was a lifetime opportunity and worth the investment of my own funds. From being completely new to the wine industry to having lived and breathed the wine culture in three incredible wine regions; now I am working at a top wine merchant of London. I am very grateful to the brilliant academics and my fellow students who helped me along the way - what a journey!"

    WINTOUR 1 (2016-2018)
    Self-funded student from the UK

  • Kaloti Nazaré

    “It is one of the most rewarding Master's Programmes I have come across. I have increased my knowledge not only on wine, but also on the languages, cultures and history of Spain, France and Portugal.
    I get to share this wonderful two year experience with 24 other wine lovers from 19 different countries so not only am I learning of the wines of the world, but also for the people of the world.”

    WINTOUR 2 (2017-2019)

    Scholarship awarded student from South Africa

  • Lyka Caparas

    "The WINTOUR master opened me to several other cultures and understanding that I can share in my country - Philippines; a very hospitable country with a developing taste for wine. Being in a non wine-region, I believe that nothing holds any country to learn, appreciate and understand."

    WINTOUR 3 (2018-2020)

    Scholarship awarded student from the Philippines

  • Tatiana Gilea

    "I knew this master would be the right place to be; however, my experience had been beyond my expectations. The high standard of education, dynamic international learning environment, and interaction with people from different background was exactly what I  experienced. We visited amazing wineries, tasted some beautiful wines, and built a community of highly-trained professionals within the wine tourism field.
    Wine... To some it is simply a drink that has brought people together for centuries. However, for Wintour students it means something more. It's our passion."

    WINTOUR 2 (2017-2019)
    Self-funded student from Republic of Moldova